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How Are Businesses and Customers Interacting on Social?                                     As you’ll learn it’s important to know how companies and customers are actually using it. In a recent study, it was shown that people follow businesses on social media for: 

•  Promotions and discounts (71%)                                                      
• Latest product information (66%)                                                                
• Customer service (49%)   
•                                           
• It’s that last entry that a lot of companies forget, even though half of your followers have done so specifically to get extra help or support. If you really want to get some value out of your social media, it’s critical that you’re focused on the things your customers are actually looking for.                                                                                                                                  

The study goes on to say that nearly 46% of businesses surveyed thought that social media has some value, meaning they don’t see it as an intrinsic part of modern business. 

Only 14% believed it had proven value. At the same time, 29% said that social media is valuable, which comes off a little like people saying something because they’ve heard that this is the case, but they’ve never seen it applied to their own situation. On to some other important statistics: · 61% of people say reviews on social media influence their buying decisions · 68% of people look to Facebook when purchasing products or service. So wake up and smell the roses and in this case it can me new business.  Still don’t like then sell your business or it value will decrease.   

When best to post on Facebook

The best time to post on Facebook is 3:00 p.m. on Wednesday. Other optimal times include 12:00–1:00 p.m. on Saturdays and Sundays and 1:00–4:00 p.m. on Thursdays and Fridays.
Engagement rates are 18% higher on Thursdays and Fridays, and weekdays from 1:00–4:00 p.m. tend to see the highest clickthrough rates. On Fridays, Facebook usage spikes by 10%. Since people tend to be happier on Fridays, Neil Patel suggests posting funny or upbeat content to match your audience's mood.
The worst times to post on Facebook are weekends before 8:00 a.m. and after 8:00 p.m., according to SurePayroll's research.Best times to post & not post on Facebook

How to Use Hashtags (DO!) #     

 Do be specific when using hashtags

• Try and hone in on a passionate community that shares an interest in one specific theme. The more specific you can get with your hashtag, the more targeted your audience will be—and a targeted audience generally means better engagement. If you don’t have your own business hashtag, find one or two existing ones that really fit the photo.
  Say, for example, your business sells baby products. Instead of using #parents—resulting in parents of children of all ages—opt for #newmom. The hashtag #newmom is specific to mothers of newborns—your target customer.
  Do cater hashtags to the social network you’re using
  While hashtags on all social networks have the same fundamental purpose of content tagging and discovery, the use of hashtags still varies by network.
  As we explain in our post, The Complete Instagram Hashtag Guide for Business, hashtags on the photo- and video-sharing platform are often more focused on a description of the content. This is at odds with Twitter, where hashtags tend to be more focused a topic of conversation, or a group of people (a chat for example) that you would like to engage.
  Before using hashtags, do research on the proper way to use them for that particular network. Most networks will have guides for hashtag selection and use (here’s Twitter’s, and again, our own for Instagram).
  Also, take the time to discover the most popular and most relevant hashtags on a specific subject for each network. This extra time you invest will pay off in engagement down the road. 
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OK, OK THERE ARE MILLIONS OF WEB DESIGNERS & MKTG. TYPES BUT DO YOU KNOW....

• The Free Website and if you really think its free think again:
  • You don't own the site & you can't move it because its their software
  • They really don't care if the pages are titled wrong. Isn't that the one of the ways a site is indexed?
  • They don't care if it gets hacked but will charge you to fix it.

EXPERIENCE IS THE KEY

• We have about 120 years of combined 
• We're the only one's that have The Gatekeeper Internet marketing method, because we have the creator of it.
• We're the only one's that will show the small business owner or a sales team how to use Social Media as a sales tool the EASY WAY 
• REAL REFERENCE 2 CALL
  • signsbytomorrow.com/cincinnatinorth
  • Owner is Gregg  (513) 942-5494

GALLERY